The Canadian Centre for International Justice (CCIJ) speaks up for victims of unthinkable atrocities.
They asked Wise & Hammer to help them speak louder through better online branding.
There’s a lot at stake when an organization mandated to seek justice for victims of serious human rights abuses calls on you to help them get their message out.
Wise & Hammer is proud to be up to the task.
Through a contemporary, sophisticated new logo and a powerful, fresh online presence, Wise & Hammer was able to help raise the profile of the CCIJ.
addition to creating concepts for both French and English variations, Wise
& Hammer created a simple, effective bilingual visual by stripping the
wordmark down to its French and English acronyms to reduce visual clutter.
The CCIJ website features powerful content, including survivor stories and details of cases the CCIJ is monitoring. Wise & Hammer created a site with a graceful yet formal design that honours this powerful content.
Through the use of simplicity and space, Wise & Hammer reached a fine balance between impact and usability. Larger fonts and ample white space allows the content to “breathe” so you can absorb it with clarity.
The new CCIJ website is fully functional and a joy to behold on your handheld device when you’re on the go. Your mobile experiences will be as fluid, concise and as easily navigable as on the desktop site.